The most important skills and most applicable tools of marketing management and communications. The lessons are 100% at your own pace. Independent candidate can start immediately start-up online.
Skills you will study:
- Understanding market insights
- Successful customer relationship management
- valuation of marketing campaigns
About this course:
You will study to create, deliver and communicate the value of a product to your customers and to build a strong customer relationship management. Important tools, like the BCG Matrix and the Ansoff Matrix, will help you to become a better manager and you will receive a short case study that summarizes the key takeaways of this course. The set of actions necessary for successful marketing management include capturing marketing insights, connecting with customers, building strong brands, shaping the market offerings, delivering and communicating value, creating long-term growth, and developing marketing strategies and plans.
Once complete, you can download and print your certificate, which you can use to potentially boost your career. The course will be available 24/24 hours and 7 days a week for the period of time you are register.
